About Us and our Promise

Welcome to our world or ART. At HomieGirl Beauty, we are a FAMILY operated business of artists dedicated to preserving the authenticity and vibrancy of Chicano culture through our cosmetics, art and apparel. Homieshop Properties LLC. was Founded in 1978 by David Gonzales out of Richmond California. All what started as a dream in a little garage, grew into a world of art that has touched the lives, brought smiles and provided representation to many.

Our brand embodies the spirit of creativity and individuality that defines the lowrider lifestyle and the real everyday lives of the beauty in our communities. We recognize that art is not merely a form of expression; it is a way of life that influences our daily interactions and choices. We believe that makeup is a powerful tool for self-expression, allowing individuals to showcase their unique identities and stories. By celebrating the artistry inherent in each of our products, we empower our customers to embrace their inner Homie Girl and create bold, artistic looks that reflect their personal style. Our commitment to authenticity and creativity is at the core of everything we do, and we invite you to join us on this journey.

We promise to strive to keep the Homies and HomieGirl brand authentic and true to its original roots, continue to provide representation for our raza and keep things FLY and FIRME!.

We are proud to announce the Launch of Homie Girl Cosmetics, Beauty for the Barrio.

HOMIES were first published in Lowrider Magazine in 1978 and became a hit iconic toy line representing Chicano Culture. Gata, Tiny and Dimples were among some of the original HomieGirls in the beginning comic strips. Today, there are over 60 HomieGirl characters representing women and the beauty from our Barrios.